Blog Archives

Aside

The growth and breadth of items showcased annually at CES has led to the attendance of more than sellers of electronics – it’s caused an ever-growing onslaught of entertainment marketing folks to jet over to Vegas. Wayne Friedman of MediaPost … Continue reading

Aside

Launching product campaigns and watching trends, it is easy to see marketers shift quickly from one new technology or platform to the other without really gleaning all that they can from what they have already done.  Perhaps this is a … Continue reading