BUZZ

Scarlet Strategic’s guidance has led to a number of solid bits of coverage in addition to the awards won for clients.  Here’s just a few pieces of press about the products and Jonathan in general:

Scarlet Terrier Productions is leading a connected display environment initiative that has garnered coverage surrounding one of their latest installations.

In his role as CMO for OwnZones.com – a premium niche content platform – Jonathan was quoted in a few publications:
– USA Today – Cutting The Cord: OwnZones Aggregates World of Content
– ContentBlogger – John Blossom OwnZones Thoughts

Ragan.com interviewed Jonathan for their piece on Forever21.

Jonathan and Oskoui+Oskoui together won two 2011 Gold W3 Awards for the Pandorama experiential site –  General Website Category: Experiential and General Website Category: Movie and Film.

On September 26th in New York City, the OMMA Awards were presented.  Jonathan was responsible for two of them!
– The PREDATORS Home Page Takeover he conceived and had Thinkjam and MediaMind execute for Fox Home Entertainment Worldwide, and
– The “Don’t Mess With The Originals” Break Media Video Series for Fox Home Entertainment’s Catalog Group.
You can find more detail about the executions within the Scarlet Strategic post.

Jonathan spoke on a panel at Spring Digital Hollywood 2012 about Marketing Primetime Hollywood Content.  Check out more at the Digital Hollywood site.

At the 7th Annual ad:tech London in September of 2011, Jonathan was asked to chair an entire day of the conference focusing on Audience and Markets.  As such, Jonathan hosted such speakers as Andy Hart of Microsoft, Bobi Carley of Disney, Gail Power of Facebook, Claudio Annicchiarico of Fiat, David Rose of We R Interactive, Chris Cunningham of Appsavvy and more.

Jonathan was nominated for ThinkLA’s inaugural Person of the Year: Client for his work on behalf of Fox Worldwide Home Entertainment.

Coverage of FoxPop Product – Ideation, Managment, Strategy, Business Development and Execution

AOL Video Review – http://www.aol.com/video/foxpop-iphone-app-review/244627895/

USA TODAY – http://www.usatoday.com/tech/news/2009-12-29-dvd-iphone-app-blu-ray_N.htm

WALL STREET JOURNAL – http://blogs.wsj.com/digits/2009/11/10/fox-releases-an-iphone-app-for-dvds/

MASHABLE Detailed Review – http://mashable.com/2009/11/11/foxpop-spot411/

DREAD CENTRAL (Tied to promotion of Jennifer’s Body) http://www.dreadcentral.com/news/34493/personalize-jennifers-body-with-foxpop

Coverage of work on AVATAR Home Entertainment Digital Campaign – Strategy and Execution

OVERALL DIGITAL MARKETING CAMPAIGN

Original Release

http://www.moviesonline.ca/movienews_17843.html

ECE

http://www.clickz.com/clickz/column/1929073/avatar-nails-digital-marketing

JONATHAN’S SPEAKING ENGAGEMENT COVERAGE RELATED TO THE AVATAR CAMPAIGN

http://www.ad-techlondon.co.uk/adtech2010/conference/biog_detail.html?id=3396

http://www.ad-techlondon.co.uk/adtech2010/conference/session.html?id=1186

http://www.ad-techlondon.co.uk/adtech2010/press/press_show_item.shtml?press_id=324813

IMMERSIVE TRAILER

http://www.businesswire.com/news/home/20100421007313/en/James-Cameron%E2%80%99s-Groundbreaking-Epic-AVATAR-Continues-Push

http://blogs.coventrytelegraph.net/thegeekfiles/2010/04/industrys-first-hd-immersive-t.html

BASECAMP

http://apac.mediamind.com/avatar-scores-milestone-with-ipad-interactive-ads/

http://adage.com/digitalnext/post?article_id=147217

http://www.mobilemarketer.com/cms/news/advertising/8334.html

PANDORAMA

http://www.interactivemediaawards.com/winners/certificate.asp?param=80331&cat=1

http://www.youtube.com/watch?v=_uEkcayzLu0

http://www.youtube.com/watch?v=QXyRJV_hpzg

INTERACTIVE DESKTOP

http://www.adobe.com/products/flashplatformruntimes/gallery/

http://www.techvibes.com/blog/avatar-plans-tonight-interactive-desktop-fun

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